Marketing doesn't have to be overwhelming.

Does this sound familiar?

You're stuck with stagnant growth.
You’re tired of agencies that may improve vanity metrics, but don’t drive actual results.
You’re under pressure to hit company goals without the budget for an in-house team.

We know how frustrating it is to pour time and resources into marketing that doesn’t move the needle. That’s why we started Digital Middle Ground; to be your partner for effective growth.

Here's Our Story

We’ve seen firsthand how the right strategy, paired with skilled execution, transforms businesses.

We’re Drew and Gabby, a husband-and-wife team based in St. Louis, Missouri. In 2021, with the arrival of our daughter, we turned our dream of starting a business into reality by founding Digital Middle Ground. Together, we’ve helped businesses across industries transform marketing challenges into measurable growth.

Our approach is anything but cookie-cutter—it’s adaptable, data-driven, and tailored to your business’s unique goals and challenges. We meet you where you are and create a plan that works, so you can focus on running your business while we handle the execution. With complementary skills and a shared passion for design and marketing, we deliver results that reflect the heart and vision of every client we work with.

Drew recently helped scale a startup from beta to a $100M acquisition, with 90% of its leads driven by inbound marketing

Drew Slade

Drew brings a digital marketing and RevOps background, specializing in paid ads, SEO, content marketing, and demand generation. His career includes agency-side work on regional and national accounts, as well as in-house roles at B2B SaaS companies, where he helped scale a startup from beta to acquisition. Drew is known for crafting data-driven, creative strategies that deliver measurable results and solve complex marketing challenges. Passionate about collaboration and building scalable growth plans, he helps businesses achieve sustainable, long-term success.

Gabby Slade

Gabby is a multidisciplinary designer with a background spanning software, nonprofit, hospitality, and development industries. Her work encompasses branding, marketing, product design, UX, and web design, all focused on creating intuitive and user-friendly solutions. These roles have shaped her ability to approach projects with a fresh perspective, balancing user needs with thoughtful, creative strategies. She is passionate about learning, exploring new tools, and helping others see the potential in design. Whether it’s the final touch before a big launch or the culmination of unseen efforts, she thrives on delivering work that excites and inspires.

Our Core Values

Integrity

We always do what’s right for your business. Every decision we make is made with your best interests in mind.

Transparency

We believe in clear, open communication. You’ll always know what we’re doing, why we’re doing it, and how it’s working.

Curiosity

Curiosity inspires us to ask better questions and explore fresh perspectives. It encourages us to dive deeper, uncovering insights that lead to smarter, more creative outcomes.

What you can expect

Working with us means more than just hitting your goals.

You’ll feel confident with a data-driven plan tailored to your business.
You’ll trust that we’re always looking out for your best interests- not ours.
You’ll grow to the point where building your own internal team makes sense (and we’ll cheer you on).

We don’t just deliver services; we deliver growth, partnership, and long-term success. When you work with us, you work with us. We value building strong, positive relationships and truly getting to know you and your business.

Ready to Grow?

Schedule a meeting and let’s see how we can help.